Tag Archives: Course

What to look for in an SEO Training Course – seven important qualities

October 18, 2010

A track record of SEO success – Obviously one quality you should look for is a track record of success over a period of time in search engine optimisation and search engine marketing.

One quick way to check is to do a Google search on SEO training city, where city is your local area. (eg. SEO training Brisbane or Brisbane SEO training)

If the firm you are considering learning from doesn’t rank well then you may be better off looking elsewhere. It also pays to check their SEO client portfolio. Do they have a portfolio? If so, are their clients happy with their SEO work? A few phone calls and you can make sure.

An understanding of current SEO methods – SEO is a dynamic industry. As search engines update and improve their ranking algorithms, so also must SEO companies update their methods of getting and holding good search engine rankings.

If the SEO training course you considering is focused on keyword density, link exchanges and creating complex metatags, then choose again. These factors used to be very important 3-5 years ago. Not so now. The best SEO these days is about keyword research, anchor text, article marketing, directory marketing, getting one-way links and using social media.

Avoid astonishing promises – If it sounds too good to be true then it probably is. If the SEO training course you are considering promises to show you how to rank in the top 5 in Google for any search term then find someone else. As a famous movie once said” They’re dreaming.

SEO is hard work and it does take time to rank well for competitive keyword phrases. Determining the best keyword phrase to optimise for and then executing the optimisation over a period of time will eventually yield results.

Sound training methodology – Does the SEO training firm use qualified trainers? What are their qualifications and experience is both training and SEO. There’s nothing more disheartening that have a boring instructor who reads his or her notes and doesn’t believe in classroom interaction. Make sure your SEO trainer is both a good classroom trainer and experienced in SEO.

Hands-on experience – SEO theory should be backed up by hands-on practical experience where you get to immediately apply your new learning. Avoid any SEO training course where you are lectured to for a day or so without any hands-on experience. The best SEO courses are a combination of theory, example and practice.

Where possible you should have the opportunity to work on a real life SEO project and get the instructors help with that project.

Follow up support – The half life of any training course is about 4 days. Unless the theory is applied or revised, it leaves short-term memory and must be relearned. Make sure the training that you purchase includes some level of e-mail or telephone support. if they do, make sure you use it even if it’s just to make sure you are on the right track with your SEO projects. Good quality handouts, notes and access to online resources is also something to look for.

Brisbane SEO training company
Brisbane SEO training company
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Copywriting Tips – The Time For A Copywriting Course

June 19, 2010

There just never seems to be enough time in the day for all of the things we must accomplish. Unfortunately education sometimes takes a back seat to the every day challenges of living. A copywriting course you can do in the privacy of your own home may be just what you need to help your writing skills. There is a growing job market for copywriters and with a little instruction and practice you can write professionally.

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A copywriting course can be found in many different places and in many different instructional formats. Some courses can be found online whereas others may be taught from videos and personal one-on-one interactions.

If you decide to enroll in a copywriting course, consider what you want to write. Web copywriting aims more towards online advertising whereas SEO articles are designed for companies that rely on internet search engines such as Google or Yahoo. SEO stands for Search Engine Optimization or Optimized. They are articles that have keywords or phrases written into the article. If you were to search for the terms “red dog leash collars” it would turn up specific ads or articles that contained those exact words.

When you find the specific copywriting course that suits your needs, check the course work. It should include instructions on how to write persuasive copy. Copywriting is exactly that: writing meant to draw the reader or watcher’s attention to whatever the business or company is promoting. Copywriting courses can also teach the fine art of dissuading articles. An example of these would be the anti-smoking ads that we read about in magazines, watch on television and even receive mailers on in our mailbox.

A good copywriting course offers the student the ability to interact with the instructors. This is very important. If you purchased an eBook or program, there should be a way to email or otherwise contact the author of the course. Often there are questions that cannot be answered just by reading the material. The point is not memorization, but gaining knowledge from the coursework so that it benefits you in practical application.

Advertising copywriting or SEO copywriting are always looking for fresh talent and an influx of new writers. A copywriting course can help you on your way to a new career path or simply help you refine your skills in your old career. The possibilities are endless for good copywriters. Companies need writers that can bring in new customers as well as maintain existing customers.

By: Deanna Mascle

Article Directory: http://www.articledashboard.com

Learn Copywriting Information at copywriting.route60.us/

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Crash Course SEO

April 19, 2010

There is one thing I have learned after a week of fulltime crash course on SEO – It is very easy to learn but it takes a lot of work.

Last June the first Philippine SEO Contest was announced to the public and the contest was open to everyone, both SEO experts and amateurs. More than 70 entries were submitted and the contest will end on September 29th. The winners will be determined by the Google Philippines Search Engine Results Page.

All contestants did everything they can to get it to the top. Both White Hat and Black Hat SEO techniques are involved in the contest and the SEO community

Aaron Wall made a comment on this SEO Contests with regards to comment spamming and this raised a concern with the rest of the SEO community worldwide. Somehow this contest is becoming to look like spamming contest to some and the contestants are now changing their strategy to prevent their site from being eventually banned.

So what does it take to be on the top spot? Below are the general SEO techniques most of the contestants have done for the first month of this competition.

1. On-Page Optimization – The entry sites are being designed to make it as Google friendly as possible. Good Site Navigation, 5 to 7% Keyword Density, inserting Meta Tags, using Google Site Maps and implementing Google Adwords are among the most common techniques being implemented on these sites. Many are using WordPress because it is easy to build and it is known to be SEO friendly.

2. Link Building – The entry sites are submitted on almost all forums, blogs and directories out there. Even though some sites are totally unrelated to the entry site, many are still linking their sites there because of the site’s high Google PageRank and Backlinks is the Google’s top priority in ranking websites.

3. Articles – Articles are submitted to feeders and article sites. Some have violated copyright laws by using articles made by other people and made it as their own. Many SEO’s agree that article writing helps the site’s ranking a lot and many have submitted several articles just to get their site noticed.

4. Black Hat – Unfortunately, black hat techniques are being used. Spam blogging, duplicate sites and other unfriendly techniques are being used to get their site to the top. I could not blame them because most of the SEO contestants have no actual experience in SEO before this contest and they are still learning the difference between ethical and unethical SEO.

In the end, only Google-friendly sites will remain on the top spot and black hatters will most likely be banned in Google in the awards night.

So what is the lesson here? For the 30 days, I have learned that SEO is not very hard to learn, but for a site to be on the top spot, it would need a lot of work and it takes time.

To learn more about this SEO Contest, please visit this site: http://isulongseoph.offshoreoutsourcingphilippines.com

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What to look for in an SEO Training Course – seven important qualities

March 17, 2010

A track record of SEO success – Obviously one quality you should look for is a track record of success over a period of time in search engine optimisation and search engine marketing.

One quick way to check is to do a Google search on SEO training city, where city is your local area. (eg. SEO training Brisbane or Brisbane SEO training)

If the firm you are considering learning from doesn’t rank well then you may be better off looking elsewhere. It also pays to check their SEO client portfolio. Do they have a portfolio? If so, are their clients happy with their SEO work? A few phone calls and you can make sure.

An understanding of current SEO methods – SEO is a dynamic industry. As search engines update and improve their ranking algorithms, so also must SEO companies update their methods of getting and holding good search engine rankings.

If the SEO training course you considering is focused on keyword density, link exchanges and creating complex metatags, then choose again. These factors used to be very important 3-5 years ago. Not so now. The best SEO these days is about keyword research, anchor text, article marketing, directory marketing, getting one-way links and using social media.

Avoid astonishing promises – If it sounds too good to be true then it probably is. If the SEO training course you are considering promises to show you how to rank in the top 5 in Google for any search term then find someone else. As a famous movie once said” They’re dreaming.

SEO is hard work and it does take time to rank well for competitive keyword phrases. Determining the best keyword phrase to optimise for and then executing the optimisation over a period of time will eventually yield results.

Sound training methodology – Does the SEO training firm use qualified trainers? What are their qualifications and experience is both training and SEO. There’s nothing more disheartening that have a boring instructor who reads his or her notes and doesn’t believe in classroom interaction. Make sure your SEO trainer is both a good classroom trainer and experienced in SEO.

Hands-on experience – SEO theory should be backed up by hands-on practical experience where you get to immediately apply your new learning. Avoid any SEO training course where you are lectured to for a day or so without any hands-on experience. The best SEO courses are a combination of theory, example and practice.

Where possible you should have the opportunity to work on a real life SEO project and get the instructors help with that project.

Follow up support – The half life of any training course is about 4 days. Unless the theory is applied or revised, it leaves short-term memory and must be relearned. Make sure the training that you purchase includes some level of e-mail or telephone support. if they do, make sure you use it even if it’s just to make sure you are on the right track with your SEO projects. Good quality handouts, notes and access to online resources is also something to look for.

Brisbane SEO training company
Brisbane SEO training company
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Affiloblueprint Course By Mark Ling Reveals Easy System For Affiliate Marketing

January 25, 2010

Affiloblueprint is not just one more product pimped by some guru whose sole motivation in life is to suck money out of you faster than a vacuum cleaner. Conceived by super-affiliate Mark Ling and his employees, Affiloblueprint’s main goal is to be a complete formula for building successful affiliate websites.

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In the first-time publication of the course last year, Ling put his reputation on the line by creating an affiliate website live in front of an audience, a website that earns about $500 per month! However, with the current release of Affiloblueprint, Ling basically uses the same system as before, but the course has been redone and the videos are also more comprehensive.

Affiloblueprint is designed not only for the novice marketer who wants a logical step-by-step guide for building a profitable affiliate business. Affiloblueprint is also very good for intermediate to advanced marketers who desire a step-by-step rinse and repeat business model with proven results that can then be easily farmed out to other staff.

Affiloblueprint Top Ten Features

* Easy to follow step-by-step system, with every week broken down into task-specific modules that proceed in an orderly fashion from lesson to lesson.

* Shows you all the steps of creating profitable successful affiliate sites, from market research and seeking out a good niche market, to Search engine optimization, Pay-per-Click and monetizing your website. Mark demonstrates the formula in action with demo websites.

* No previous experience is assumed. The 40 included videos totally tell you everything you need to know, even if you’ve never built a site online or had any previous knowledge of affiliate marketing before. There’s also an excellent troubleshooting lesson that can aide you in finding and solving underlying problems.

* WordPress template that is custom programmed for putting up your first affiliate website. This template alone is worth the whole purchase price, and allows you to easily put up Affiloblueprint-designed websites with pay per click landing pages and the right monetization. How to create profitable affiliate sites using XsitePro.

* A one-month membership to the recently introduced Affilorama Premium product. This gives the member the ability to access all of Affilorama’s valuable software tools, a new edition of a newsletter every month, plus a monthly interview with a well-known internet entrepreneur on a given topic.

* Rinse and repeat formula. The method employed to put up one site can be employed as many times as you wish to make other sites in different niches. Mark instructs you how to discover profitable niches in the videos.

* How to create a highly lucrative newsletter series. Several strategies for increasing the income potential of your newsletters. Mark’s niche mailing lists contain over 1.5 million subscribers and shows you how to gain lots of opt-ins and how to best present your newsletter sequences.

* How to follow your progress using web statistics and analytics and make necessary corrections to ensure optimal operation of your websites.

* Get to know with precision how Mark implements pay per click so you can maximize your revenue from Affiloblueprint-style websites to the next level without going through all your cash in one shot.

* Hidden Affiliate Methods lessons for intermediate to advanced affiliates so they can take their earnings to an entire new plateau. This chapter is so impressive that these videos are worth alone what you pay for the whole course.

You are probably asking yourself: Can you really earn money with this?

The bottom line here is that Mark Ling pulls in over $1,000,000 from his affiliate business every year. He has left nothing to chance in this course. Since he has basically cloned himself and his business in great detail, if you follow what he himself uses daily in his business, then it would be hard not to achieve success. Keep in mind, however, that your success will be proportional to your ability to take aggressive action and your persistence in putting Mark’s lessons into practice.

If you’re looking for a comprehensive guide for affiliate marketing that even a newbie can understand and easily put into action, then this is one of the few products that gets my stamp of approval.

By: Robert Evanworth

Article Directory: http://www.articledashboard.com

For a full review of Mark Ling’s course along with a bonus offer Go to Affiloblueprint Review page

For more information go to Affiloblueprint web site

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